Presto App Redesign
Presto is a leading social commerce platform in Malaysia that integrates eWallet functionality with a wide range of lifestyle services in a single mobile app. I joined the Presto team during the pivotal stage of the project — overhaul the mobile app.
I helped spearhead a full-scale redesign that introduced a new visual identity, restructured user flows for better clarity, and launched several 0→1 features including eKYC, food delivery, rewards, and the core PrestoPay wallet.
Timeline
12 Weeks
Role
UX/UI Designer
Team
Project Manager, Marketing, Engineers
Tools
Sketch, Marvel, Adobe CC, Lottie, Maze
Impact
A modern, unified experience that boosted engagement and trust.
6k to 35k+
Increase in new users,
6 months after redesign
15.7K
Gift cards redeemed
post-launch
RM 1.8M+
PrestoPay achieved high transactions
Native UI Library
Reduced development time
across new features
Problem
Users find the app fragmented
and lacking credibility.
The research revealed that despite offering features users wanted, the confusing navigation and "risky" visual design caused massive drop-offs in the user journey.
PROBLEM 1
Outdated, cluttered UI and inconsistent branding severely affected user trust.
PROBLEM 2
Fragmented navigation and an overloaded Home screen obscured the app's core value.
PROBLEM 3
Poor merchandising of deals and generic merchant visibility failed to drive user motivation.
Opportunity
How might we elevate value and
improve the experience?
Modernize the visual identity with cleaner layouts and refined typography
Redesign key feature experiences with clearer hierarchy and trust-driven patterns
Unify navigation showcasing wallet, rewards, and lifestyle services for consistent usability
Build a scalable mobile design system to enable faster development and consistent UI across features
Final Design
Image
Presto's home and game screens, showcasing the major features, navigation update.
Image
PrestoPay, Money Transfer, and QR Payment face-lift, for better user experience, patterns, and interface.
Image
Lucky Money or Red Packet is one of the most-used payment features in PrestoPay.
Component
iOS Toggle
Component
iOS List
Image
Animations created in Adobe After Effects and Lottie for iOS and Android.
Image
Presto's Fortune Blast
Component
Game assets
Image
iOS and Android app store assets.
Image
PrestoFridge in action.
Image
PrestoMart debut in Malaysia.
